ONE BIG IDEA

Defining a global digital agency

BRIEF

Give us the language to encapsulate who we are, what we do and why we’re different. Make us immediately understandable.

The client, a multinational digital comms agency, approached us to devise a set of brand positioning statements, to capture the thinking, technology and spirit that set it apart.

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SOLUTION

Through research and interviews with the CEO and leadership team we pinpoint key messages, qualities and ways of speaking. We capture the narrative in a set of short defining statements, presenting our work to the New York office.

 

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OUTCOMES

The narrative is immediately loved and embraced. On the strength of our work we go on to write the content for the client’s new website.

Just wanted to send a note to express how impressed we were with your team’s work and smart insight. Big Kudos!!! You’re the real deal. Thanks again for your amazing work.
— Executive team members

Contact us to find out more about this project and our work in brand messaging